To find success, sometimes we have to dismiss common beliefs and rely on rules of opposites. Find out why putting all your eggs in one basket and focusing on a specific opportunity and goal could lead you straight to success.
Two Rules of Opposites to Follow for Success
There are so many sayings we memorize that make absolutely no sense. Yet we say them out of habit and routine, not realizing just how silly we sound.
For example: “Harv, you can’t have your cake and eat it, too.” Well, what the hell is the point in having the cake then? Or how about this one: “Don’t look a gift horse in the mouth.” Well, isn’t that exactly what the Trojans should’ve done?
The point here is that success building requires a lot of deprogramming from so many common beliefs and assumptions we’ve come to take for granted as true, even though a lot of the time it’s the exact opposite.
For example, we learned in my earlier blog post on creative financing that a viable way to jumpstart an enterprise is to buy your product by selling it first. You probably didn’t expect that, but it’s true.
Keep reading to learn two more rules of opposites to follow for success.
Rule of Opposites #1: Put all your eggs in one basket
Most people will tell you otherwise. Why? Because if you put all of your eggs in one basket and something happens—like dropping it—you’ll lose everything. But, I have a solution for that; take bloody good care of that basket!
We already know that no one’s reaching the next level without taking risks, yes? But the way we’ve come to think about our eggs and baskets is fear-based. We have a fear of losing that we need to overcome.
This truth is already established—if you want to be rich, you’ve got to be great at something. And to be great at something, you’ve got to focus on that something. For goodness sakes, that’s where you put all of your eggs!
Rich people are focused. Poor people scatter their energies. It’s hard enough to make one business prosperous let alone divvying your focus and energy up into dozens of different places!
— Moira Forbes (@moiraforbes) June 13, 2017
Rule of Opposites #2: Opportunities can be obstacles
I always hear people tell me, ‘But Harv—I’m constantly coming across great opportunities!’
Opportunities can be obstacles if they take your focus away from what’s in front of you right now. You lose time when you entertain the ideas, maybe do some research on them and find out a bit more. Next thing you know, there you go again scattering your focus and energy.
If you’ve got something semi-decent growing, put the blinders on and go for it. Nobody ever got wealthy by trying to operate more than one business at a time.
One business. One basket.
"Opportunities can be obstacles"
These are the words from my mentor about the importance of focus. Like most of… https://t.co/LXCoDDzmCk
— Susan Mwenda-Mulongo (@s_m_mulongoti) March 12, 2017
Choose ONE Opportunity and Focus
So you’ll have to choose, but then the next question is, ‘How do I choose?’ Look, you simply have to pick one. It doesn’t matter because it’s the habit that’s the problem. It’s the habit you have to break. Pick one opportunity to focus on. Worse comes to worst, even if you do mediocre on it, you can always let that one go when it’s finally done and get something else going that does work. Eventually, it will work without you, and then you can diversify and add more to your plate.
Choose one and get freaking good at it. Got it? I’m not saying you can’t buy real estate on the side. I’m just saying watch out. Every minute you work on a side project is a minute of time and energy you are losing that could have gone into your one basket.
Remember, there are a lot of opportunities within your business. Make sure you’re doing well with one thing. Get rich first, and then you have the opportunity to start on other projects.
Get rich first!
Now it’s your turn! How can you start following these rules of opposites? Can you identify one new opportunity within your business right now? Will you take action and explore it ASAP? Share your thoughts below and let me know if putting “all your eggs in one basket” just might be a lucrative opportunity for you!